Saylor Urges Bitcoin Buy on Good Friday as BTC Trades Near $67,400, 46% Below 2025 Peak

Michael Saylor has reignited debate in crypto markets after posting on X that it is a “Good Friday to buy Bitcoin.” The comment arrives as BTC trades near $67,400, down 46% from its 2025 peak of $125,000.

The “Saylor Signal” meets market reality

On April 3, 2026, MicroStrategy Executive Chairman Michael Saylor wrote: “It’s a Good Friday to buy Bitcoin.” For long-time supporters, the message is consistent with a “HODL” stance. For investors focused on recent losses, however, the timing is more contentious given Bitcoin’s drop from $125,000 in October 2025 to roughly $67,400.

The article notes that MicroStrategy has also shifted emphasis toward its newer STRC preferred stock dividends. With reported significant unrealized losses on recent tranches, some investors are questioning whether the current dip is a genuine entry point or whether the bullish signal is losing credibility.

Cause of the selloff and what the market is watching

The decline from $125,000 is described as a “perfect storm” rather than a single catalyst, driven by:

• Monetary policy shifts: recent hawkish signals from the Federal Reserve have drained liquidity from “risk-on” assets.
• Institutional de-risking: after 2025’s euphoria, major players have trimmed Bitcoin ETF holdings to lock in profits or cover losses in equities.
• A key technical level: after breaking below $90,000 support, Bitcoin has been searching for a stable floor, settling in the mid-60 thousands.

Does Bitcoin typically rise on Good Friday?

While Saylor’s post references the holiday, the article says there is no statistically significant “holiday pump” pattern. It adds that Easter weekend often brings lower trading volumes because traditional markets are closed, which can produce thinner liquidity and more erratic moves. Still, Bitcoin’s price action is described as largely sideways, reflecting “aggressive caution.”

Key levels for BTC around $67,400

Technically, Bitcoin is presented as testing a critical psychological support area:

• Support: the $65,000–$67,000 zone is described as vital. If BTC fails to hold it, the next major support is $58,000.
• Resistance: to turn bullish, BTC would need to reclaim $72,000, breaking a sequence of “lower highs.”

The article also cites Bloomberg market data, saying hedge funds have reportedly unwound nearly a third of their Bitcoin exposure, which it identifies as a key reason the rebound has not been as strong as some retail traders expected.

Portfolio positioning and risk management

For investors considering Saylor’s approach, the article emphasizes risk management:

• DCA (Dollar Cost Averaging): spread purchases over several weeks rather than buying “all-in.”
• Self-custody: use hardware wallets to reduce exchange-related risk amid volatility.
• Monitor the DXY: a stronger U.S. dollar is described as typically correlating with further declines in the crypto market.