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On April 16, 2026, the Board of Directors of Dat Xanh Group (HOSE: DXG) appointed Mr. Bui Ngoc Duc as Chairman of the Board, replacing Mr. Luong Ngoc Huy. At the same time, Mr. Nguyen Truong Son—Deputy General Director of Investment and Chairman of Dat Xanh Services—was appointed as Group Chief Executive Officer.
The management changes come as Vietnam’s private sector enters a new phase with higher requirements for governance and the ability to expand internationally. The government has also issued a 2026–2030 program to promote private enterprises’ international market expansion, with the aim of helping firms invest and operate abroad more comprehensively and effectively.
Against this backdrop, Dat Xanh said it will reposition ahead of its next growth cycle, starting with rebranding and structural reforms to its operating model. The company’s stated priority is to clearly separate two core business lines: real estate development and real estate services, as a preparatory step for a redesigned operating structure.
Under the theme “New Strategy – New Brand,” Dat Xanh emphasized the need for a leadership framework capable of addressing governance challenges arising from the redesigned organization. The company described this preparation as essential to operate an ecosystem being restructured across both its operating model and brand identity.
Dat Xanh introduced Mr. Bui Ngoc Duc as the “architect” of the transition. Duc is a construction engineer by training from Ho Chi Minh City University of Architecture and holds an MBA from Open University Malaysia. He has more than 25 years of experience and has led major projects with international groups in Singapore, Australia, Korea, and Indonesia, with experience in international collaboration.
Having worked at Dat Xanh for more than 12 years, Duc helped institutionalize the company’s operations through standardized processes and internal governance. He served as CEO in 2018 and was Group CEO from 2020 to 2026. Dat Xanh said that under his leadership, the company maintained stable operations, managed risks, and laid groundwork for recovery.
In his new role as Chairman of the Board, Duc’s focus is described as foundational work including defining the overall business model, restructuring finances, and establishing relationships with financial institutions and international partners. The company said his mandate is to design the future operating framework and ensure strategies are implemented consistently and sustainably across the system.
Mr. Nguyen Truong Son was appointed Group Chief Executive Officer. Dat Xanh described him as a veteran executive with a background in investment. He has served as Deputy General Director in charge of investments and later as Chairman of Dat Xanh Services.
His responsibilities are described as leading a comprehensive restructuring of Dat Xanh’s operations, aligning internal processes with international standards, and meeting rising expectations from financial institutions and partners. Dat Xanh also highlighted that separating ownership from management is intended to reduce reliance on a single individual and enable the organization to operate continuously under established processes and principles.
The company said this governance step aligns with international governance standards, which markets consider when evaluating a firm’s readiness for scaling and capital cooperation. In a favorable environment for private sector growth, Dat Xanh expects its proactive leadership reorganization, refreshed branding, and experienced appointments to support the group’s next phase of development.
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