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Netflix has authorized a $25 billion stock buyback, but the announcement did not meaningfully move the company’s share price. The update came after the streaming company decided not to pursue a deal to acquire assets from Warner Bros. Discovery, prompting some shareholders to question whether Netflix would continue its repurchase plans.
Netflix’s board recently approved $25 billion in additional stock buybacks. The authorization is in addition to $6.8 billion that remained under a stock buyback plan from December 2024. While the figures provided clarity on the company’s capital return intentions, the buyback announcement was not enough to lift the stock price.
Netflix’s first-quarter 2026 earnings results were reported recently and were described as ranging from underwhelming to concerning for some investors. The company’s guidance for Q2 2026 did not meet analysts’ expectations, which contributed to the market reaction.
In addition to the earnings and guidance, Netflix disclosed that co-founder Reed Hastings will step down from the board in June. With multiple developments occurring at once, the $25 billion buyback was largely met with a muted response from investors.
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