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World Liberty Financial, a DeFi venture co-founded by the Trump family and members of the Witkoff family, sold an additional 5.9 billion WLFI tokens to private accredited investors after closing two public fundraising rounds that raised more than $550 million.
The activity was identified through governance filings reviewed by Tokenomist.ai on behalf of Bloomberg and later confirmed by the company. The follow-on sales, described as worth hundreds of millions of dollars, were not clearly disclosed to existing investors.
Under the project’s own disclosures, 75% of net WLFI token sale proceeds flow to DT Marks DEFI LLC, an entity affiliated with President Trump and certain family members. The same entity also holds 22.5 billion WLFI tokens outright.
Early investors, according to the article, have limited liquidity, with permission to sell only a fraction of their holdings. The majority of tokens remain locked out without clear timelines.
The analysis arrives as the Trump-backed project faces growing pressure from members of the crypto community over a token freeze, alleged secret backdoor controls, and large investor losses.
Justin Sun, an early backer of WLFI, accused the project of concealing a blacklist feature in its smart contract that he says can freeze or effectively seize token holders’ assets. Sun escalated the dispute last week by filing a lawsuit against World Liberty.
A governance proposal approved in April 2026 imposes a minimum two-year lockup on early buyers, with phased unlocking scheduled over subsequent years. Investors who do not accept the updated terms risk indefinite lockups of their holdings.
For founders who opt into the vesting framework, the project requires burning 10% of their token allocation, which it describes as an alignment mechanism.
The governance vote has also drawn criticism. On-chain analysis cited in the article suggests that four wallet addresses controlled roughly 40% of the voting power on the proposal to unlock 62 billion tokens, with more than 40 billion earmarked for insiders.
WLFI’s price fell further after Bloomberg’s findings. The token dropped under $0.056 this morning and reached a fresh all-time low, according to CoinGecko.
The White House said President Trump has no role in managing the venture, stating that his assets are held in a trust managed by his children and that there are no conflicts of interest.
“President Trump’s assets are in a trust managed by his children. There are no conflicts of interest,” said spokesperson Anna Kelly.
Steve Witkoff, the president’s special envoy to the Middle East and father of WLFI’s chief executive Zach Witkoff, has reportedly divested from the project.
The article also notes that another Trump-backed project, Official Trump (TRUMP), has struggled to maintain favor. The Solana-based meme coin is under scrutiny over allegations that it monetizes presidential access. TRUMP reached a new all-time high earlier today, trading at about $2.3 at press time, down roughly 97% from its record high.
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