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Levi & Korsinsky has notified investors that it has commenced an investigation into Freshpet, Inc. (NASDAQ: FRPT) regarding potential violations of the federal securities laws.
According to the firm, on March 17, 2026, a ruling was issued by the National Advertising Division (NAD) following a Fast-Track SWIFT challenge brought by Freshpet competitor The Farmer’s Dog.
The Farmer’s Dog argued that three of Freshpet’s video ads included statements that necessarily imply Freshpet’s dog food is “human grade.” During the review, Freshpet modified one of its ads. After the ruling, Freshpet stated it would comply with the NAD’s recommendation.
Following the NAD ruling, Freshpet’s stock declined in mid-March 2026.
Levi & Korsinsky said it is investigating potential federal securities law violations and that shareholders who experienced losses on Freshpet securities may be able to explore a potential recovery.
Joseph E. Levi, Esq. can be reached at jlevi@levikorsinsky.com or at (212) 363-7500.
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