Get the latest crypto news, updates, and reports by subscribing to our free newsletter.
Giấy phép số 4978/GP-TTĐT do Sở Thông tin và Truyền thông Hà Nội cấp ngày 14 tháng 10 năm 2019 / Giấy phép SĐ, BS GP ICP số 2107/GP-TTĐT do Sở TTTT Hà Nội cấp ngày 13/7/2022.
© 2026 Index.vn
Allbirds is pursuing a major strategic shift toward artificial intelligence, while also moving away from the environmental commitments that shaped its brand. In a Securities and Exchange Commission filing, the company said it plans to buy GPUs and position itself as a GPU-as-a-service business. The filing also indicates Allbirds is selling off its footwear assets and its original name, suggesting that Allbirds-branded shoes could continue to be produced under new ownership.
The SEC filing states that stockholders will vote next month on changes to the company’s charter. Those changes include removing environmental commitments and revoking the company’s status as a public benefit corporation (PBC). PBCs are for-profit entities designed to produce a public benefit and operate responsibly and sustainably.
Allbirds’ filing notes risks associated with ceasing to operate as a Delaware PBC, which requires production of a public benefit and responsible operation. The company said eliminating that status could damage its reputation and affect its ability to attract customers, employees, and partners, with potential negative effects on business and financial results.
If the amended charter is accepted, Allbirds would operate in the best interests of stockholders without balancing those interests against environmental conservation.
In its filing, the company said the planned Electronics Infrastructure Business would be less focused on environmental conservation.
Allbirds did not respond to comment requests from Business Insider.
The transition to AI comes amid broader concerns about the environmental impacts and resource use associated with AI. Business Insider reported that an AI and data center boom is straining power grids and water supplies across the United States.
Allbirds was founded in 2015 as a sustainable footwear company. Sustainability was central in its early years, with the company highlighting shoes made from natural, sustainable materials.
In 2016, it earned B Corp certification and became a PBC. When Allbirds went public in 2021, it said its mission was to make better things in a better way through nature, with products people feel good in and feel good about.
The company previously stated it produced the world’s first net-zero-carbon shoe, citing a limited edition model made from carbon-negative, regenerative wool sourced from New Zealand.
Critics have accused Allbirds of greenwashing, arguing that environmental claims were primarily marketing.
While the latest SEC filing indicates a reduced focus on environmental conservation, it remains unclear whether environmental principles will persist in some form. For now, the shift appears favorable for shareholders: Allbirds’ stock price rose 582% from the previous close, reversing a years-long decline.
Premium gym chains are entering a “golden era” that is ending or already in decline, as rising operating costs collide with shifting consumer preferences toward more flexible, community-based ways to exercise. Long-term memberships are shrinking, margins are pressured by higher rents and facility expenses, and competition from smaller, more personalized…