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Giấy phép số 4978/GP-TTĐT do Sở Thông tin và Truyền thông Hà Nội cấp ngày 14 tháng 10 năm 2019 / Giấy phép SĐ, BS GP ICP số 2107/GP-TTĐT do Sở TTTT Hà Nội cấp ngày 13/7/2022.
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Dai Truong Phat Education Group has attracted several million USD in foreign capital from Japan and Singapore. Related to the 3rd-grade computer science textbook containing a 'blacklisted web' link, Hue City Police's PA03 unit has intervened. The publisher confirmed the error appeared in 2022 print editions due to the learning-material…
Reports of up to 90-second unskippable advertisements appearing continuously on smart TVs have sparked renewed debate over YouTube’s ad practices, even as the company denies that it is using or testing that specific format.
Earlier this week, the YouTube user community circulated accounts claiming that advertisements lasting as long as 90 seconds were showing repeatedly on the smart TV app. Observers initially interpreted the reports as a potential expansion of last year’s rollout of unskippable 30-second ads.
Dexerto published screenshots showing 90-second ads on YouTube. In those images, the user interface displayed a countdown indicating “more than 90 seconds” until the option to skip the ad appears.
In reply to Dexerto’s post on X, a YouTube team representative said the app “currently does not use 90-second unskippable ads” and that YouTube is not running tests for this format. The representative added that YouTube is “continuing to review the issue.”
Later, YouTube also reiterated the same position to technology site 9to5Google, again stating that it is not conducting tests for 90-second unskippable ads on the app.
Despite YouTube’s statements, the reports from multiple users raise a central question: why would many viewers encounter the same long-ad behavior in the same week if the platform is not interfering with its ad distribution system?
The article notes that if the behavior were a software bug, major technology companies typically acknowledge the fault more directly rather than offering a broad investigatory response. It also points out that, if the issue were tied to a deployment or experiment, it could resemble an A/B test affecting certain audiences.
Tech media is continuing to press for more detailed and transparent explanations about the mechanism behind the longer ads. Until then, the experience of being forced to watch a 90-second ad on the TV screen is expected to remain a prominent topic within the Google ecosystem community.
Premium gym chains are entering a “golden era” that is ending or already in decline, as rising operating costs collide with shifting consumer preferences toward more flexible, community-based ways to exercise. Long-term memberships are shrinking, margins are pressured by higher rents and facility expenses, and competition from smaller, more personalized…
