GAM Esports Named Vietnamese Representative to Join the eSports Foundation Club Partner Program

GAM Esports, Vietnam’s leading esports club with a strong domestic record and an established presence on the international League of Legends scene, has been selected to join the eSports Foundation’s Club Partner Program. The club will participate alongside 40 top esports organizations in a global initiative aimed at supporting the sustainable development of the esports ecosystem and deepening fan engagement.

Program scale and funding commitments

Now in its third year, the Club Partner Program is valued at $20 million annually. It provides sponsorships of up to $1 million for each participating club, along with strategic support and international exposure opportunities ahead of and during Esports World Cup 2026.

Since the program’s launch in 2023, it has invested more than $100 million in clubs through the Club Partner and Club Championship programs. The funding is intended to support growth across club operations, marketing, and fan engagement.

Global reach and club-led community impact

The program’s 2026 cohort includes 40 clubs that collectively reach more than 300 million fans worldwide. The initiative is designed to strengthen club-led communities and influence how audiences engage with professional-style competition across North America, Europe, the Middle East & North Africa (MENA), China, Korea, Southeast Asia, India, and Latin America.

Statements from GAM Esports and the eSports Foundation

TK Nguyen, CEO of GAM Esports, said: “At Esports World Cup 2025, GAM Esports proudly represented Vietnam on the international stage alongside leading clubs worldwide. Returning for 2026, we view this not only as an opportunity to compete at the highest level but also to strengthen Vietnam’s presence in the global esports ecosystem. The Club Partner program plays a crucial role in helping us continue to professionalize operations, from player development to fan engagement, while expanding our reach to international audiences.”

Hans Jagnow, Director of Club Relations, National Teams and Players at Esports Foundation, added: “The Club Partner Program of Esports Foundation reaches fans globally and changes how they experience esports. In previous seasons, the program has created a platform for clubs to build their brand and connect with audiences, and we are already seeing the results through the impact the program brings. With new clubs joining alongside established names this year, the program continues to expand in fast-growing markets such as Latin America, India, Turkey, and Southeast Asia, thereby reinforcing the global nature of the esports ecosystem.”

2026 participating clubs

The EF Club Partner Program selects 40 clubs for 2026, including the following organizations (alphabetical order):

• 100 Thieves
• 9z Globant
• All Gamers
• Alpha7 Esports
• Cloud9
• Edward Gaming
• Fluxo W7M
• Fnatic
• FURIA
• FUT eSports
• G2 eSports
• GAM Esports
• Gen.G
• Gentle Mates
• GodLike
• HEROIC
• JD Gaming
• LEVIATAN
• MOUZ
• NAVI
• NIP.eStar
• NRG
• ONIC
• REJECT
• S8UL
• Sentinels
• T1
• Team Falcons
• Team Heretics
• Team Liquid
• Team RRQ
• Team Secret
• Team Spirit
• Team Vitality
• Titan Esports Club
• Twisted Minds
• Virtus.pro
• Weibo Gaming
• Wolves Esports
• ZETA DIVISION

Performance and engagement metrics from 2025

The EF Club Partner Program enables clubs to develop and engage with fans through content, campaigns, and live experiences throughout the season. In 2025, participating clubs achieved over 300 million campaign views and attracted more than 10 million fans through 370 activities, including original content, fan events, and digital platform activities.

More than 130 watch parties were held globally, and the Superfan program brought over 2,000 fans to Esports World Cup venues in Riyadh.