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Positive signals as early as Q1 2026 are creating a favorable start for Taseco Land Real Estate Investment Joint Stock Company (Taseco Land, HOSE: TAL). The company recently held a launch event and opened sales for the Central Square walking street project in the center of Thai Nguyen Province, attracting strong interest from customers and investors.
At the event on March 14, 2026, Central Square Thai Nguyen recorded transaction results showing that 98% of the inventory was sold within minutes. The company’s investor representative said the outcome reflects both market demand for centrally located products and a positive foundation for Taseco Land’s operations in 2026.
The project’s appeal is linked to its shophouse lineup, a relatively rare real estate product type in urban centers. The article also notes that real estate connected to central squares tends to remain scarce, and that areas around central squares have seen sustained price increases across cycles.
Central Square Thai Nguyen is located in the heart of Phan Dinh Phung ward, an area planned to become a new development core of Thai Nguyen’s city center. The project includes a pedestrian street over 330 meters long, combined with an event square and a system of commercial- and entertainment-oriented amenities. It is expected to become a destination for shopping, socializing, and festivals for both locals and visitors.
With a limited number of units, the project’s 174 shophouses are expected to support operating services, retail, and food-and-beverage activities, benefiting from steady visitor flows to the provincial headquarters, ministries, and large-scale cultural events held at Vo Nguyen Giap Square and the adjacent walking street.
The strong early sales results are presented as part of Taseco Land’s acceleration strategy for 2026. The company aims to achieve VND 13,000 billion in revenue and VND 3,000 billion in after-tax profit in 2026, representing increases of 356% and 451%, respectively, compared with 2025 results.
Analysts cited in the article believe that positive early-year sales performance—such as that at Central Square Thai Nguyen—could help lay the groundwork for meeting these targets.
After Central Square Thai Nguyen, Taseco Land is expected to continue rolling out sales for large-scale projects across northern regions, including Long Bien Central (Hanoi), Central Riverside Thanh Hoa, and Dong Van 3 Industrial Park (Ninh Binh), among others.
In the near term, the company plans to launch additional large-scale projects with diverse formats in northern localities, including a 115-hectare urban area in Duy Tien (Ninh Binh), the Trung Van – To Huu project (Hanoi), and Thuy Nguyen Industrial Park (Hai Phong).
The article states that the company’s diverse portfolio—spanning urban development, urban real estate, and industrial parks—could broaden revenue sources and provide growth headroom. It also argues that as the real estate market enters a recovery cycle, maintaining positive sales results and expanding the project portfolio may support growth for Taseco Land, contributing to value for shareholders and investors.
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