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Giấy phép số 4978/GP-TTĐT do Sở Thông tin và Truyền thông Hà Nội cấp ngày 14 tháng 10 năm 2019 / Giấy phép SĐ, BS GP ICP số 2107/GP-TTĐT do Sở TTTT Hà Nội cấp ngày 13/7/2022.
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Celsius Holdings’ stock has fallen sharply after a strong run over the past decade, raising questions about whether the decline reflects lasting business concerns or a temporary pullback. The shares are down about 25% this year and are trading near their 52-week low, with much of the drop occurring since the company reported fourth-quarter 2025 earnings on Feb. 26.
The article attributes the stock’s weakness largely to two factors. First, valuation expanded rapidly: the price-to-earnings (P/E) ratio rose to 381 at the end of 2025 after the stock gained 74% in 2025, driven by optimism around potentially transformative acquisitions.
Second, that optimism appears to have cooled after the Q4 earnings report, even though Celsius beat estimates. Investors also may have been concerned about limited short-term visibility regarding how quickly the company can integrate its two major acquisitions.
Despite the stock decline, Celsius reported strong results. Revenue increased 117% year over year to $722 million, supported in large part by the acquisitions of Alani Nu and RockStar Energy brands over the past year. Adjusted earnings rose 86% to $0.24 per share.
However, acquisition-related costs weighed on reported earnings. For the full year, earnings fell 44% to $0.25 per share due to those costs. Excluding acquisition costs, adjusted earnings increased 91% to $1.34 per share.
On the earnings call, management said it expects gross profit margin to return to the low 50% range after the two new brands are integrated in the first half of 2026. The margin had dropped to 47.4% after Q4.
The article also links part of the broader market pressure to the period around the U.S. launching attacks at Iran, which it says weighed on the entire market. It notes that the stock’s decline has been concentrated over the past month, aligning with both the earnings release and the market disruption.
The article frames the near-term period as potentially volatile, citing integration disruption over the next two quarters and ongoing geopolitical strain. It argues that once integration progresses, Celsius could benefit from growth in the energy drink category and from the added scale from Rockstar and Alani Nu.
The author characterizes the pullback as an opportunity, stating that Celsius is “resetting during this transformation.” The piece also emphasizes that while the stock’s valuation remains high on a trailing basis, forward valuation metrics and expected earnings power from the acquired brands make it appear more attractive for a long-term investor.
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